The Ultimate Makeup Starter Pack: What to Buy in 2019

Welcome to the Starter Pack series, a Who What Wear column that dives deep into the seasonal trends everyone’s talking about.

Decoding which makeup products and trends are actually worth paying attention to is no small challenge. With so many beauty influencers, celebrity makeup artists, and new product launches in the mix, trends are more micro and faster-moving than ever. That’s why, in an effort to make things really simple, we tapped three of our favorite makeup artists in the industry. We asked them to break down, in the most straightforward, no-BS terms possible, the five coolest, on-the-rise makeup looks for 2019 that are actually worth trying out.

Taking their insights into consideration, we’ve put together your ultimate makeup starter pack for 2019: the face, eye, lip, and brow looks you should explore this year—and the best products to help you do that.