The 18 Best Holy-Grail Makeup Products of All Time

Assessing the thousands of makeup products that make up today’s beauty market is no easy task. But as editors who routinely chat with the best makeup artists in the business, quiz celebs on their ride-or-die beauty staples, and receive bountiful old and new brand favorites on a routine basis, we’re pretty well-versed when it comes to putting together an all-star ensemble of amazing powders, creams, wands, and pencils. So we thought we might as well put all this knowledge to good use to piece together the ultimate makeup wardrobe featuring the 18 product staples we hear, see, and use over and over and over again. 

Plus, to add even more credibility to our makeup masterpiece below, we cross-checked all of our favorite beauty retailers like Violet Grey, Nordstrom, Sephora, and Revolve (that carry only the most coveted of pieces) to ensure we’re truly serving you the unanimous top picks and best sellers. 

Looking to upgrade your makeup roster with the trusted MVPs beauty lovers hoard? Keep scrolling! Ahead, we’re highlighting 18 of the best holy-grail makeup products money can buy. In other words, the investment pieces you’ll fall in love with so you’ll never find yourself unsatisfied or frustrated in the aisles of Sephora or department stores again. Here lies your cheat sheet!