If you’ve kept an eye on the beauty space for even like two seconds, you’d know things are always changing. Whether it’s from influencers, celebs, or household name brands, it feels like we’re raving over a new product launch twice a week (I mean, I’m not mad at it, though), and between YouTube, Instagram, and now TikTok, we’re never short of innovative beauty inspiration.
Even though the new trends usually find us beauty editors rather than vice versa, sometimes, I like to seek out new trends buzzing within particular groups or regions. Take, for example, New York City. As it’s a creative hub, you can imagine the makeup trends spawned from its residents are often the kind that will make you look twice. I found a plethora of color and artsy takes most wouldn’t think to wear on an everyday occasion. (But in New York, you totally can, and now I will, too.) I’m personally going to be putting some of my findings to the test, and just in case you’re up for the challenge, I’m sharing them with you below.