4 Indie Beauty Stores Online With the Best Products

Among many other things, 2020 has been the year of online shopping. Due to a worldwide pandemic, many of the beauty-stocked aisles we were accustomed to strolling IRL have been socially distanced from our credit cards (a potential silver lining if it weren’t for our online shopping addiction). Of course, since everyone simultaneously began ordering their beauty necessities in bulk from hot-spot retailers (Sephora, Amazon, Nordstrom, etc.), many of my favorite beauty products have suddenly gone MIA or into a months-down-the-line back order abyss. Surely, this isn’t a huge deal in the grand scheme of things right now, but it’s also not ideal. 

So I did some sleuthing. While I still love retailers like Dermstore, Violet Grey, and Sephora, I noticed that lesser-known retailers like Olivela, SkinStore, LovelySkin, and Verishop carry tons of beloved brands and products, and they’re consistently more well stocked. Therefore, the next time you run out of a beauty product you’re not sure you can live without, we recommend you haunt one of the aforementioned under-the-radar destinations instead. Below, we’re sharing five things from each retailer currently on our restock list to give you a taste of each store’s offerings. (But trust us. There’s plenty more where those came from!) Keep scrolling.