12 Black-Owned Beauty Brands We Recommend Gifting This Year

Back in August, Glossier announced the 16 recipients of its Grant Initiative for Black-Owned Beauty Businesses—one (industry-focused) part of the brand’s wider pledge to racial equity and inclusion. To give you some context, the grant initiative provides advisory support and $500,000 in the form of grants for “the next generation of leading beauty companies.” 

Not surprisingly, the response was overwhelming, and according to a statement on Glossier’s website, the brand received nearly 10,000 applications. (Imagine how difficult it was to whittle the applications down to a final 16!) You can read more about the process, results, and recipient brand details here, but since we’re entering peak gift-giving and beauty shopping season, we wanted to reshare Glossier’s list of up-and-coming Black-owned beauty businesses in hopes you’ll support and contribute to their growth and success. We encourage you to buy Black year-round, but the holidays are an especially opportune time to be mindful of the companies you’re choosing to invest in. Complete with Glossier’s seal of excited approval, we’re sharing 24 products from 12 different brands we recommend gifting yourself or any of your loved ones this season. Keep scrolling!